Email Marketing Tips

Recently we added the ability for you to upload an HTML file you have created your self through our system.

If you wish to send a custom HTML email then you will need to have the following:

• An HTML file (*.htm or *.html)
• This must pass valid W3C XHTML standards
• This should not contain scripts like JavaScript
• Any images within the file should be fully qualified internet addresses, pointing at your images on your own web hosting (i.e. img src should point to http://www.yourwesbsiteimage…)
• A text only file (*.txt)
• This is a text only version of the HTML file with no HTML content or tags at all ( plain text)

You will then need to:

• Login
• Go to the Designer tab
• Click on the “Create a Campaign From HTML” link
• Use the grey upload pane to browse for your HTML and Text file
• Give your Campaign a name
• You will then be able to preview the HTML file you have uploaded
• If you are not happy with it you can upload a new HTML file (after editing this locally on your PC)
• Don’t forget to edit the Email header (From and Subject) at the top of the email
• LiveWire Campaign will automatically add tracking to all URL’s you have in your content
• We will also create an online web version for you
• You will need a valid voucher to send custom HTML campaigns

It really is as simple as that.